Interactive Ventures Holdings Co. (IV Holdings) concluded in December 2010 its investment in Wizards Productions, a Jordan-based games development company.
Established in 2009 to address the gap in Arab online social gaming providers, Wizards Productions is one of the gaming industries fastest growing new entrants with a track record both successfully developing as well as localizing free-to-play, MMO (Massive Multiplayer Online Games), and social games for the Arab Region.
Led by three of its founders, and with initial support from the Arab angel investment community, Wizards Productions has grown to quickly lead in the social gaming development space, and has shown an ability to engage hundreds of thousands of gamers from across the MENA region. In particular, Wizards Productions has differentiated itself in its ability to develop, launch, and support proprietary games within a cost effective fashion, while also building online gaming communities from scratch. The team has also been successful in developing partnerships within the local, regional, and global gaming industry. In fact, Wizards' appeal was based on its entrepreneurial approach to delivering relevant gaming experiences through a team that blends gaming, graphics, technology, marketing, and a strong understanding of "online communities" to turn gaming titles into "regionally relevant" gaming experiences.
The investment proceeds will go towards enhancing the company’s capabilities and fueling its growth, where IV Holdings will be principal in driving Wizards Productions' progress through catalyzing new partnerships and funding new gaming offerings, including mobile and 3D games, and supporting the scaling of its operations regionally.
IV Holdings, a wholly owned subsidiary of Accelerator Technology Holdings, provides capital, expertise and a synergistic network of ventures to help enable and grow special entrepreneurs both within and outside the Arab world. Its focus is on building category defining companies that will shape how a global Arab audience will interact online.
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